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Information Overload! businesscoaching businessmarketing clarity corevalues jobautomation marketing mission overwhelm smallbusiness values vision Apr 11, 2022

Once we have taken the time to put together our customer avatar, and we know what solution our product or services provides to our customer's pain points, how do we let them know about it?

How are they getting their information? 

In this day and age we can assume the majority of it is online...

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5 Key Steps to Reduce Marketing Overwhelm businesscoaching businessmarketing clarity corevalues smallbusiness values vision Apr 11, 2022

Just over 18 months ago ago I thought I was crushing it in business. I had my own marketing agency, a team of five, high six figure revenue and a bunch of clients.

Great you say - stop bragging about it!

Yes, but I want you to understand it was ALL bullsh**t. In truth, my clients were too...

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Let's Talk Core Values in Business businesscoaching businessmarketing clarity corevalues jobautomation marketing mission overwhelm smallbusiness values vision Apr 11, 2022

They are more than just words on paper!

When I talk about core values in your small business I am not referring to the vanilla words like 'integrity', 'family', and 'customer first'. These are wonderful starting points, but are not enough these days to really dive deep into what your business...

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Look For The Gaps businesscoaching businessmarketing clarity corevalues jobautomation marketing mission overwhelm smallbusiness values vision Apr 11, 2022

When you are wanting to identify a kick-ass business offering, you need to identify the benefits of said offering and the type of people who would need it.

Next is to look at who else is out in your market offering similar products/services and identifying where you sit amongst them.

As part of...

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What is Your Business Offering & Who Needs It? businesscoaching businessmarketing clarity corevalues jobautomation marketing mission overwhelm smallbusiness values vision Apr 11, 2022

Let's get busy identifying what it is you do and exactly who it is that needs it.

Most people think this is the easy part, as they assume there is always someone who wants what you create.

Which may be the case, but the best way to grow your business and scale is to identify WHICH of the offers...

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Let's Identify Your Vision businesscoaching businessmarketing clarity corevalues marketing mission overwhelm smallbusiness values vision Apr 11, 2022

It is easy to just brush over your Vision when you are starting up a new small business, with your focus more on getting yourself set up online and trying to generate leads. But ultimately this should be one of the first things you do, as the Visionary for your business.

Setting up this solid...

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