Founder & Creative Director Nikola Willis started NW Marketing with the goal of bringing her knowledge of retail marketing to those local small business owners who would not otherwise have access to a full service consultancy, due to cost restrictions.

With over 20 years experience in the shopping centre industry and an extensive current portfolio of shopping centres based all over Western Australia, NW Marketing takes a holistic approach to communications and marketing.

At NW Marketing we understand the success of small businesses within retail precincts are intrinsically tied to the overall success of the community. By creating strategies which focus on promoting and marketing across all levels of business, we’ve successfully improved community awareness, perception and visitation to our client’s retail centres.

NW Marketing offers small businesses access to a full range of promotional services, social media marketing and business coaching.


By focusing on small business, NW Marketing are able to provide an affordable marketing mix that caters specifically to your business needs.

Hard working business owners can concentrate on running their business, while all the marketing concerns are covered by a team of experienced professionals, without the hassle and cost typically required of having an in-house marketing division. 


Regain valuable time as we take on the important role of managing your social channels and building your brand identity. Our clients are able to get back to running their business and building lasting client relationships while we look after all their marketing needs, plus our business model of a set hourly rate ensures we can tailor packages to suit your needs as they change and grow.


Nikola Willis - Founder/Creative Director

Narelle Hill - Marketing Co-ordinator

Caitlin Virginie-Pitel - Marketing Assistant

Madason Smith - Digital Marketing Co-ordinator

Lynda Anderson - Administration Officer